Kappa (brand)

Italian sportswear brand
  • Marco Boglione (President)
  • Gianni Crispi (CEO)
  • Jack Hackett
ProductsClothing
Footwear
SportswearRevenue€284 million (2019)[1]ParentBasicNet S.p.A.Websitekappa.com

Kappa is an Italian sportswear brand founded in Turin, Piedmont, Italy[2] in 1978 by Marco Boglione, as a sportswear branch of the already existing "Robe di Kappa".[3]

History

Maglificio Calzificio Torinese (MCT) is a sock and underwear company from Turin established in 1916. It had a production problem with its Aquila brand in 1956. When the problem was fixed, all the new products were stamped with a K, standing for German Kontrolle. Sales surged and in 1967 the K line was formally called Kappa, the Greek letter for K.[4] [5]

See also

Excludes articles found in Category:Sportswear brands.

  • flagItaly portal
  • Company portal
  • Nordica (company)
  • Playlife
  • Legea
  • Tecnica
  • Mudflap girl – other iconic reclining silhouette

References

  1. ^ "BasicNet.com". www.basicnet.com. Retrieved 18 August 2018.
  2. ^ "Kappa USA". Kappa USA. Retrieved 18 August 2018.
  3. ^ "Brand Identity". www.basic.net. Retrieved 2021-04-30.
  4. ^ Gianluca Bolelli (2017-01-20). "Kappa lancia la nuova linea "Kappa Kontroll"".
  5. ^ "About: Kappa Australia".

External links

Wikimedia Commons has media related to Kappa (company).
  • Official website Edit this at Wikidata
  • Article on Team Sassco's switch from Adidas to Kappa
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